Social Media
Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.
Follow Us on Twitter
Facebook is a global social networking website that is operated and privately owned by Facebook, Inc.. Users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, school, and region.
Follow us on Facebook
YouTube is a video sharing website on which users can upload and share videos.
There's More?!
Lots More... there are thousands of free and paid social media outlets to choose from. It can be overwhelming, but with a little research and a good plan you can find your fit.
We can help.
In a Nutshell
Trends come and go, but so-called "Social Media" is here to stay. Sure, it will continue to evolve and change names, but there has been a shift in the way we communicate. It's real, it's available and for the most part, it's free.
The benefits of incorporating digital media to your marketing effort are incredible if done correctly. Businesses and organizations who have invested the time in building properly maintained social media campaigns have seen staggering returns on investment.
While I wouldn't I say that you should completely shift to an all digital marketing model, I will say the benefits of incorporating it are enormous and the cost is incredibly low.
What can you do on your own?
Everything! A Facebook or Twitter account (among others) is completely free. And, they can be easy to operate and maintain. If you experiment, learn the language and research the tools that are available, in time you could build an effective social media presence.
What we do:
Having a Facebook page or Twitter account is only the first step. Without tracking your performance, it's hard to see how your efforts are paying off. With your help, we will determine your goals, set clear paths to reach them and track our progress while doing so. There are a myriad of tools that allow us to do this, but they can be confusing and a lot of times overwhelming. We help find what works for you, adjust and evolve according to what the data tells us.
It's important to know "how" put your message out there and the basics of social media etiquette before jumping in head-first. It's just as important to know what people are saying about you... we can help you listen.
Branding your social media presence can set your pages apart from the competition. We will create backgrounds, icons, profile art and get it all up and running. Keeping your brand consistent is important in your overall marketing efforts. That's our specialty.
As businesses and consumers rely on social media, your company needs the best tools to stay competitive and current in your efforts. It's a process and we can get you through it.
Social Medial Policies
If someone in your business or organization tweets on your behalf, you need a social media policy. Depending on your goals and needs, we can create a policy that will set guidelines for employees to follow. Not only does it help maintain a consistent message and brand, it also gives confidence to those who communicate for you. We will have your policy reviewed by legal professionals and can help fit it into your existing policies or regulations.
It's free to contact us and talk about how we can help. If nothing else, you might learn what you can do on your own to benefit from the social media craze.
Contact us to learn more or to discuss your social media plan.
